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Brand biopics: Are products our new protagonists?

As I’m scrolling through the website for my local movie theater, looking through the selection of upcoming movies, I notice the poster for a movie named BlackBerry. “As in the smartphone brand?” I wonder. And it is, indeed, a film about the story behind the now shut-down brand that once ruled the smartphone market. It’s October, and we have officially gotten our fourth movie of the year centered around the history of a big corporation.

Les mer
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